• Posted:Friday, November 5, 2010
  • Comments: 0

Posted in: Travel
Cheap Montreal hostels: Canada named 'most respected-country'
The accolade of 'most-respected country brand in the world' has been awarded to Canada, since the nation launched its new tourism logo of 'Canada. Keep Exploring'.

Pushing the US off top spot, the ranking, which is decided by the Country Brand Index of FutureBrand, may entice families to book some rooms in Montreal hostels in order to see some of the Canadian highlights themselves.

According to FutureBrand, the value of exports, forgiveness in difficult times and goodwill can all be gained as a result of how strong a country's brand is – thus making it an "intangible asset".

Results of the Country Brand Index in previous years suggests that Canada's most recent brand strategy has paid off well, with the nation jumping from 12th place in 2006, when the logo and method was introduced, to sixth by the following year. By 2008 it was up to second, which it held into 2009, before reaching the apex this year.

Michele McKenzie, president and chief executive of the Canadian Tourism Commission (CTC), explained: "We believed that, with the right strategy, a legacy of the Games could be more interest in Canada as a travel destination, and ultimately more visitors."

People snapping up cheap Montreal hostels will also be pleased to know that the Canadian city has recently recorded some of its best tourism figures in a decade.

The Formula One Grand Prix du Canada returning to the destination this year was acknowledged as a reason for this positive result, in which Charles Lapointe, president and chief executive of Tourisme Montreal, believes as a whole has "allowed Montreal to beat the odds in a fiercely competitive urban destination market."

Find cheap hostels in Montreal
 ADNFCR-2435-ID-800220923-ADNFCR
City Guides and Information

Video guides, travel podcasts, city maps & free city guides. What to eat, where to stay and things to do and see - our travel guides have it all.

Find a guide »
Latest Blog Post

A badly packed suitcase (or backpack) can leave you with a headache regardless of the trip length. With a few key tips and a concise packing list, you can be sure to leave the hassle of packing behind. Don't put a damper on your travel just because you didn't pack well!

Read more »
Great Value and Choice

We offer the most comprehensive selection of hostels on the internet with over 35,000 great places to stay in 180 countries. The ultimate online resource for hostels everywhere.

Find great value hostels »